Choose Earth: Will you support Brazil’s indigenous leaders in their fight to protect the planet?

Today on Earth Day we’ve joined with Earthrise to launch a new campaign: Choose Earth and we’d love for you to be part of it.

Indigenous communities across Brazil are under grave threat as they work tirelessly to protect their homes, cultures and the ecosystems on which we all depend.

Choose Earth is supporting a network of frontline defenders – the real experts on environmental conservation – who are putting their lives at risk to protect the future of the planet.

If you can, please donate to support indigenous leaders fighting for the survival of our planet.

Your donations will strengthen indigenous activism, build community, protect unique cultures and help restore ecosystems.

Alongside donating to Choose Earth, you can:

  • Get an upcycled Choose Earth tee: we’re collaborating with Reluv, who collect excess t-shirts that charity shops struggle to sell. They clean and screenprint the tees, giving them a new lease of life. You can also get new, limited edition organic cotton tees. 100% of profits go to support indigenous leaders. Buy tees.
  • Get beautiful, limited edition prints: we’ve collaborated with a selection of indigenous artists to create a stunning range of prints. Half of profits go to the artist, the other half to indigenous leaders. Buy prints.
  • Get Creative: download Choose Earth stencils or get a Choose Earth cross stitch pattern by making a donation on the shop, and share your creations with our community using the #ChooseEarth hashtag.